Image by Getty Images via Daylife In our last post, we talked about what chief marketing officers and chief operating officers need to know before hiring a mystery shopping service provider. There are a lot of mystery shopping services out there, but there is a difference between
Read more →Image by libraryman via Flickr The web is bursting at the seams with Tweets, posts, blogs, vlogs, etc. of the good, bad and ugly in customer service. By virtue of what I do, I live, breath, eat and sleep customer service. I work with my clients daily
Read more →Image by Getty Images via Daylife Mystery shopping can be just as mysterious as the shoppers themselves. You can sort of tell by the name what it involves. But with all the scams and less-than-reputable services out there, how do you know what’s a good mystery shopping
Read more →Image via Wikipedia Below, you will find a rambling regarding my love of my iPhone, how I hate dropped calls, my lackluster affair with AT&T, and how brand fanatics can be likened to a lovable star trek creature. I liken the way Tribbles were presented in Star
Read more →Restaurant mystery shoppers are given specific instructions on what to evaluate. However, they usually don’t take a physical checklist with them, as this would signal their status as mystery shoppers. Their criteria usually include cleanliness, staff friendliness, food quality, wait times, whether the check is correct and
Read more →When we send a mystery shopper out to a retail store or restaurant, they have a pre-arranged list of things they’re looking for. You’ll never be able to spot a mystery shopper, since they never carry a clipboard. But they have been specially-trained to look for things
Read more →Mystery shopping sounds cool. When people hear they can get paid to shop, they come out of the woodwork, thinking “I could do that,” or “I’d love to get paid to shop.” The idea becomes popular, especially in a depressed economy, especially for people desperate for work.
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